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Press Release – Upfront Named One of the Twenty Hottest Health Companies

Upfront Named One of the Twenty Hottest Health Companies


Chicago, IL Chicago-based Upfront, the market leader in content personalization and automated care navigation, was included in The Observer’sTop Twenty Hottest Health Companies in between the Coasts.” As many are gathering at the J.P. Morgan Healthcare Investment Conference this week, the excitement is palpable about digital health companies hailing from the ‘Flyover States’ also known as the Midwest. 

Upfront’s growth in the last year alone has many buzzing. With $8.1M in venture investments and deployments across 1 million lives associated with over 60 facilities and 4000 clinicians, Upfront is modernizing the consumer experience with its elegant and straightforward Personalization Platform. Health systems, payers, and population health organizations have all prioritized a consumer-friendly digital experience that leverages data from the CRM to the EMR to help navigate patients to all their care needs within their network.

Using Upfront, healthcare providers consistently and intelligently prompt consumers to take the best next action throughout the duration of their care journey. In doing so, patients complete necessary care, leverage the most appropriate service, and prepare for provider visits. Upfront’s digital, yet personalized, approach is just what the doctor ordered. Upfront’s outreach uses personalized microsites and quick questionnaires to efficiently ensure each patient does what is needed to achieve the best clinical outcomes while controlling resource utilization and cost of care.

“After a decade in population health and care management, we realized that the needs of each consumer could be surfaced in their data. By helping consumers understand what their best next action was and how to execute it, Upfront could support health systems and payers achieve their care management and population health goals at scale, across the entire population regardless of contract,” said CEO Ben Albert. “We are thrilled at the recognition from The Observer and excited to continue on this rapid growth trajectory by delivering value to our clients.”

Since launching in 2016, Upfront’s data driven personalization platform, which identifies, prioritizes and educated patients on why, how and when to use appropriate service lines, has helped a number of ambulatory organizations improve access, achieve greater operational efficiency, and deliver a modern consumer experience where patients feel connected to their health system. 

To learn more about this exciting company, please contact:

Kylie Barrie
Upfront Healthcare Services
[email protected]


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