Upfront Logo White
Close this search box.

Press Release – Upfront and Zipnosis Partner to Support Health Systems in Re-engaging and Booking Patients


CHICAGO and MINNEAPOLIS—(June 22, 2020)—Upfront and Zipnosis are pleased to announce they have entered into a strategic partnership to provide every patient with a safe and efficient way to schedule and receive care while helping health systems restore their business and recoup revenue.

The partnership combines Upfront’s market-leading, proactive patient communication and personalized engagement platform with the Zipnosis device-agnostic virtual care solution. Working together, Zipnosis and Upfront deliver trustworthy digital communication to patients and intelligently guide them to the best mode of care for their needs and comfort level—whether that is in-person or a virtual visit.

The partnership addresses health systems’ need to engage patients who have been delaying care and preventive visits because of COVID-19 by encouraging them to book necessary care.

“The Upfront and Zipnosis partnership is a powerful combination that enables health systems to meet the unique care needs of every patient at scale and support the rapid relaunch of their operations,” said Ben Albert, Upfront CEO. “Engaging patients with this connected experience will help health systems improve patient outcomes, retain market share and eliminate inefficient processes through personalized, digital and continuous communication.”

To ease the minds of patients and build trust, the joint experience includes critical guidance on the precautionary safety measures health systems have in place for all of their services while educating patients on the benefits of virtual care.

“Healthcare has changed dramatically since the onset of COVID-19. Patients are afraid to return to healthcare facilities and health systems are feeling the resulting financial strain,” said Jon Pearce, Zipnosis CEO. “But neither patients nor health systems can afford to keep delaying care. That’s why we’ve partnered with Upfront to help health systems recoup revenue while proactively guiding patients to the best mode of care for their needs.”

To learn more about our partnership please visit www.zipnosis.com/upfront.

About Upfront

Upfront’s Care Traffic Control platform proactively reassures and directs patients to the safest and most relevant care options within the health system. Using advanced analytics, personalized content and strategic calls-to-action, Upfront aligns patient care needs with health system resources through a 1:1 digital experience based on deep healthcare operations and patient engagement experience. With Upfront, more patients will book and complete necessary care, use the most appropriate site of care, enroll in care coordination services, successfully navigate a care journey or transition, and understand how to stay safe in unusual conditions.

About Zipnosis

Zipnosis is the white-label virtual care platform powering the virtual triage and visits of 51 large health systems across the country. The platform is powered by technology that’s built on best practice clinical guidelines and real-time, localized information. Zipnosis offers device-agnostic virtual care aimed at providing both patients and employees greater convenience and efficiency when accessing care. All while helping boost the bottom line for health systems and providing a simpler way for employers to manage their employee population’s health.

Media contact:
Upfront Healthcare Services
Kylie Barrie
[email protected]

For Zipnosis:
Shaina Heberden
(512) 571-6683


Empower patients
every step of the way.

We’re a healthcare company leveraging technology, not the other way around. Upfront leans on its deep healthcare expertise and client relationships to maximize the impact of our technology, delivering a next-generation patient experience.