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Rob Jennetten

Vice President, Client Strategy

Rob has over 20 years of experience in the healthcare industry and an extensive background in digital transformation, performance improvement, change management, simulation, usability, and healthcare innovation. Prior to joining Upfront, Rob led the external innovation and digital transformation efforts at a major healthcare system and worked to establish partnerships with healthcare innovators across the country. From search and discovery to execution and implementation Rob has been instrumental in getting platforms on board that address cost, quality and experience for the health systems and their patients. Rob’s experience allowed him to lead many cross-functional teams in the development and implementation of high-value programs and solutions.

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