How can healthcare organizations successfully execute a unified patient engagement strategy amid the fragmented technologies, stakeholders, and strategies across the care continuum? The solution must include rethinking system-wide governance to execute a unified patient engagement strategy.
In today’s digitally-driven economy, it’s a common practice for marketers and advertisers of all kinds to collect data about the consumers and prospects who interact with their brand. Today’s well-informed consumer also understands this fact, and as a result, they generally expect a higher level of engagement with the companies whose products or services they […]
Now that the dust has settled a bit after the HLTH 2022 conference, I’ve had the chance to think about the state of patient engagement and the role Upfront can play leading significant improvements. I had many great discussions at HLTH with representatives from health systems, vendors and members of the investment community and enjoyed […]
Urgent Care has multiple needs that are not being met by your EMR. Demand capture is not an area of focus for your EMR or PM system; it only knows what has already occurred. Timely and targeted post-visit interactions using omni-channel digital automation will help you retain patients., whether it’s a referral to a specialist, a clinical status check, or even paying a bill. This webinar will discuss innovative ways to use the power of digital in conjunction with your EMR to cover all your needs.
Personalization is everywhere from the phone in your hand to your movies on Netflix, and healthcare consumers receive messages from a variety of industries based on their preferences, wants, needs and behaviors. Our experts will show how to understand potential patients as consumers, new market research on what drives hospital and health system choices and how to personalize marketing just like world-leading retailers.
Healthcare consumerism is alive and well in 2023. Healthcare consumers continue to find that many of the advancements to improve patient engagement and health outcomes through data, analytics and AI are worth the investment. Despite these tools, there are still plenty of misconceptions about healthcare consumers, many of which have been prevalent in the last […]